Pigskin's Pals Destination Sign-Up

ATTRACTION SIGN-UP FORM

We encourage you to consider one of the following as a form of participation:

• Special Discounted Offer for Admission, Kids Meals, or Sweet Treats
• Examples Include:
  • Free Child's Admission (Ages 2-12)
  • BOGO Child's Admission
  • $1 Ice Cream Cones
  • $3 Miniature Golf
  • .99 cent Kids Meal with Adult Meal Purchase
  • Free Skate Rental with Skate Admission
  • Activity Kits (Explore Your Park Kits, art-to-go kits, decorate your own cookie kits, etc.)
  • Special Offers, Discounts or Free Family-Friendly Events

Visit Canton will promote your attraction, business or special event throughout the duration of the promotion and will also feature participating partners weekly:

• Individualized Pigskin’s Pals E-mail blast to 9,300 contacts (normal open rate is anywhere between 17-31%)
• Targeted Facebook Ad promoting your attraction, business or family-fun event for one week
• Posting to our Pigskin’s Pals Facebook Group
• Feature on our Pigskin’s Pals Landing Page
• Business feature on our Pigskin's Pals Google Map (Recieved over 8,000 views Summer 2021)

This is a FREE marketing opportunity for our tourism partners. Visit Canton will create all digital promotions and marketing materials that will be distributed to participating families with children ages 2-12. We ask that you educate your staff to be knowledgeable of what this program is and to track the promotion redemption numbers and any additional guests who participate in the activity or visit your venue with Pigskin's Pals.

Additional FAQs of Partners:

• No physical coupons will be provided to the Pigskin's Pals during the Summer 2022 promotional period. All promotional coupons will be distributed digitally and will be presented to your Frontline Staff via Smartphones or printed by the families participating. Visit Canton cannot guarantee that families will only use once throughout the Summer or share it digitally with family & friends. Please create your offer accordingly to this.
• If your attraction chooses a promotion of a weekly offer, this will be distributed on Monday the week of the promotion to the Pigskin's Pals E-blast list, Pigskin's Pals Facebook Group, and on Visit Canton social media pages.
• We encourage you to choose an offer that you would boost your attendence, are prepared with Staff and Volunteers to welcome an influx of visitors, your programming is family-friendly and also can provide a website link that shares your most current protocols for visitation.
• Only Pigskin's Pals (children ages 2-12) are allowed to take advantage of the offer designated by the attraction. All attractions offers will be different, as some may be a discount for a visit, admission to special event, meals at restaurants and will only be accepted for Pigskin's Pals (children ages 2-12). All additional family members and guests over the age of 12 would pay normal admission to participate in the activity.
• All participating partners have the ability to restrict when and how their promotion can be redeemed, identify blackout dates, and have the final discretion to honor their Pigskin's Pals promotion. Details of any restrictions must be communicated with Visit Canton in advance of promotion.
• Get creative! The target audience is local families that have children ages 2-12, so consider how you can encourage them to visit your destination Summer of 2022.

Have questions or would like to participate? Please email Allison Gromofsky, Promotions & Grants Manager atallisong@visitcanton.com.